Digital Economy

INFORMATION

Field of Study:

Digital Economy

Program Code:

7310109

Specializations:

Digital Economy

Training Level:

Undergraduate

Program Duration:

4.0 years

TRAINING OBJECTIVES

The Bachelor's Degree Program in Digital Economy is application-oriented, aiming to educate graduates with strong political qualities, professional ethics, and a sense of responsibility toward the community. The program equips students with a solid foundation in economics, management, information technology, and data analytics, together with advanced knowledge of the digital economy, digital transformation, and platform economy. Graduates possess professional competencies, critical thinking, and the ability to analyze, synthesize, and solve problems based on data. They are capable of applying digital technologies in economic activities and management, demonstrating entrepreneurial competence, innovation, and adaptability to the rapidly evolving digital environment. In addition, graduates are equipped with the ability to work independently and collaboratively in teams, effective communication skills, interdisciplinary collaboration skills, and foreign language proficiency in the context of international integration. Graduates of the Digital Economy program are well prepared for careers in digital enterprises, financial institutions, banks, international organizations, technology startups, government agencies, as well as research institutes and higher education institutions.

Specific Objectives

+ Knowledge

Provide students with knowledge of Political Theory, Social Sciences and Humanities, an understanding of Vietnamese law, and knowledge of National Defense and Security. Students are also equipped with knowledge and the ability to continuously develop their physical fitness.
Equip students with fundamental knowledge of economics, management, information technology, statistics, and data analytics, providing a solid foundation for the acquisition of advanced knowledge in Digital Economy.
Provide advanced knowledge of the digital economy, digital business, digital transformation, e-commerce, platform economy models, innovation, and data governance to meet the requirements for developing and managing economic activities in the digital environment.

+ Skills

Develop foreign language proficiency to support learning, research, and professional work in international and multicultural environments, particularly in fields related to the digital economy and digital technologies.
Develop critical thinking, analytical, and synthesis skills, as well as the ability to apply data to solve practical problems in economic activities, management, and data-driven decision-making.
Develop skills in applying digital technologies, data analytics, artificial intelligence, and digital tools to policy formulation and business management, meeting the professional requirements of the digital transformation era.
Develop skills in communication, presentation, discussion, teamwork, and interdisciplinary collaboration, suitable for digital and globalized working environments.

+ Autonomy and Responsibility

Develop personal integrity, professional ethics, and a sense of responsibility toward the community and the digital society, while fulfilling the responsibilities of a citizen.
Develop a professional, disciplined, proactive, collaborative, and service-oriented work ethic, with a commitment to community engagement and sustainable development in the economy.
Develop the ability to engage in self-directed learning, conduct research, continuously update and expand knowledge in economics, technology, and data; demonstrate a commitment to lifelong learning and the ability to adapt flexibly to the rapidly changing economic environment.

Programme Learning Outcomes of Digital Economy Specialization

+ Knowledge

PLO1 / K1: Demonstrate fundamental knowledge of Political Theory, including Marxist–Leninist Philosophy, Marxist–Leninist Political Economy, Scientific Socialism, Ho Chi Minh Thought, the History of the Communist Party of Vietnam, and Vietnamese law, and apply this knowledge to addressing practical socio-economic issues. Apply knowledge of National Defense and Security to the protection of organizations and the country in the event of war.
PLO2 / K2: Apply data characteristics and appropriate data models to support effective decision-making in the contexts of economics, management, and the digital environment.
PLO3 / K3: Analyze development trends and the roles of institutions, technology, and data in formulating digital economy development strategies and fostering innovation.
PLO4 / K4: Apply knowledge of the impacts of technology, markets, and innovation to the design of business models, strategies, and value chains for digital entrepreneurship.
PLO5 / K5: Analyze an enterprise’s operational status and resources to identify needs, formulate solutions, and evaluate the impacts of digital transformation on operational performance and sustainable development.
PLO6 / K6: Apply theories, models, and research methodologies in the fields of Digital Economy, data governance, digital business, and digital transformation.
PLO7 / K7: Analyze data analytics tools, software, and platforms that support research, teaching, and academic development in the field of Digital Economy.

+ Skills

PLO8 / S1: Demonstrate proficiency in communication skills, information technology, and English language proficiency at a level equivalent to B1 to process data, deliver presentations, and perform professional tasks in digital and academic environments.
PLO9 / S2: Demonstrate proficiency in using data analytics tools and techniques to process, visualize, and validate data in support of decision-making in business, management, and public policy.
PLO10 / S3: Perform qualitative and quantitative analyses and apply forecasting models to evaluate the impacts of digital economy policies, programs, and development projects at different levels.
PLO11 / S4: Apply digital technologies, e-commerce platforms, and innovative solutions to design, implement, and optimize digital business models.
PLO12 / S5: Design, implement, and optimize digital business models through the integration of digital technologies, e-commerce, and innovative solutions.
PLO13 / S6: Demonstrate proficiency in information processing and the use of academic tools to support research, teaching material development, and instructional activities in the field of Digital Economy.
PLO14 / S7: Evaluate the quality and practical applicability of research outcomes and pedagogical methods for education and academic development in the field of Digital Economy.

+ Autonomy and Responsibility

PLO15 / A1: Demonstrate perseverance, initiative, the courage to take action, the willingness to assume responsibility, and a commitment to accomplishing assigned tasks; demonstrate organizational and leadership capabilities, accountability in professional practice, a commitment to sustainable development and community service, and adherence to business ethics.
PLO16 / A2: Demonstrate a positive lifestyle, a spirit of solidarity, and dedication to the collective and the community; uphold exemplary ethics and professional conduct; show patriotism, compassion for the people, and loyalty to the Communist Party of Vietnam and the Socialist Republic of Viet Nam.
PLO17 / A3: Demonstrate self-confidence and a receptive attitude when working in multicultural teams; proactively keep up to date with digital technologies to present and communicate ideas before an audience in a logical and persuasive manner, contributing effectively to the achievement of shared goals.
PLO18 / A4: Participate in physical training and cultural and artistic activities, and proactively engage in disaster prevention and response as well as fire prevention and firefighting activities, while maintaining the ability to protect oneself and assist others in emergency situations.